Gladstone is a thriving industrial hub with one of Australia's most commercially successful maritime ports.
Home to almost 65,000 residents and situated around 100km southeast of Rockhampton, Gladstone is a city that boasts an abundance of opportunities for brands looking to reach a targeted local audience.
Gladstone’s proximity to the Great Barrier Reef makes it a popular tourist destination. In 2022—2023, the region saw 568,000 visitors. POA’s digital and traditional billboard advertising in Gladstone allows businesses to reach this market of travellers.
Gladstone
Demographics & Exposure
According to the region's tourism plan, the Gladstone Region will receive 640,000 overnight visitors over the next 12 months. With this large volume of domestic and international visitors, advertising opportunities in Gladstone allow businesses to reach a diverse local and tourism market.
Digital Billboards in Gladstone
POA has one digital billboard for advertising in Gladstone. The 6 x 3m billboard is located on the outbound right-hand side of Dawson Highway and is estimated to be seen by 15,650 vehicles daily.
Classic Billboard Advertising in Gladstone
POA offers 32 physical billboard advertising opportunities in Gladstone, including multiple locations along the Dawson Highway and Benaraby Road.
Billboard Site Locations in Gladstone
POA offers over 30 digital and physical billboard advertising locations across Gladstone, including:
- Dawson Highway (digital and classic)
- Central Gladstone (classic)
- Benaraby Road (classic)
Popular, High-Traffic Billboard Locations in Gladstone
Digital Billboards in Gladstone
Strategically situated on Dawson Highway - one of Gladstone’s major thoroughfares, connecting the CBD and Stocklands shopping precinct, this premium digital billboard delivers strong 7-day traffic, running non-stop for 18 hours every day capturing visitors and high-value locals alike.
Classic Billboards advertising in Gladstone
POA offers 2 classic (non-digital) billboards in Gladstone
This super-site provides excellent exposure to all traffic heading into Gladstone city from the south.
This high impact site is located just south of the Gladstone turnoff facing the drive market heading towards 1770 and Brisbane.
To enquire about this billboard, please send us your details.