POA offers digital and traditional billboard advertising in Mackay, including premier locations on Gordon Street, Sydney Street, and Bucasia Road. It has three digital billboards, including the Mackay Bucasia Road Digital billboard, which sees 26,370 vehicles pass by daily, and 101 classic billboards.
POA’s billboard advertising options in Mackay are perfect for brands wanting to reach locals, domestic tourists, and international visitors. Whether in food and drink, entertainment, local business, or professional services, there are plenty of opportunities to connect with the community and tourists.

Mackay
Demographics & Exposure
Mackay is experiencing strong economic and population growth, reflecting the growing economic opportunities in the region.
For advertisers and brands looking to make a splash and diversify their reach, Mackay presents a unique and exciting opportunity to target prospective customers across various industries, from the education sector to tourism to finance, mining and small businesses.
Digital Billboards in Mackay
POA's range of digital billboards in Mackay is steadily expanding, currently featuring three key locations:
- Bucasia Road Digital Billboard (inbound): 26,370 passengers passing by each day
- Sydney Street Digital Billboard (inbound, right-hand): 25,378 passengers passing by each day
- Gordon Road Digital Billboard (inbound): Reaches 25,245 passengers daily.
These strategically positioned digital billboards in Mackay provide advertisers with excellent opportunities to connect with high-traffic audiences.
Classic Billboard Advertising in Mackay
POA offers 101 classic (non-digital) billboards in Mackay, including the Gordon Street location, the Bakers Creek Supersite, and the Mackay Airport Supersite External.
Positioned at one of Queensland’s busiest airports, POA’s Mackay Airport Supersite puts brands in front of some 911,000 passengers annually, including domestic tourists and fly-in/fly-out workers from the Bowen Basin.
Popular, High-Traffic Billboard Locations in Mackay
Digital Billboards in Mackay




Prime Location, Maximum Exposure. Spectacular digital super site on Mackay’s major thoroughfare into the CBD with high impact and long viewing time. This site targets all traffic both North & South bound coming off the Bruce Highway and heading into the CBD.

Mackay's first spectacular, high definition digital billboard located in the heart of the bustling CBD.

Perfectly situated to catch traffic from Mackay’s booming Northern Beaches, this site is ideal to reach the young, the affluent and the influential residents of these fast-growing suburbs.
Classic Billboards advertising in Mackay
POA offers 2 classic (non-digital) billboards in Mackay



This exceptional super-site dominates the region and is positioned right at the entrance to the City of Mackay.

Located at the western entrance to Mackay this panel provides the perfect opportunity to impact on Mackay businesses.
Airport Billboards advertising in Mackay


To enquire about this billboard, please send us your details.