When it comes to advertising opportunities in Central Queensland, Rockhampton is a bit of a dark horse.
Once known as a cattle country, Rockhampton is evolving into a diverse economic hub with agriculture, aquaculture, and the food and beverage industries all amid rapid growth. This growth can be largely attributed to Rockhampton’s youthful population, with the 25–29-year age group being the most significant market.
For advertisers looking to amplify their reach, Rockhampton is the perfect example of why it’s essential to diversify away from a Metro strategy and enter the cost-effective and rapidly growing regional markets of Central Queensland.

Rockhampton
Demographics & Exposure
For brands looking to diversify their advertising strategy and target their campaigns to local audiences, POA’s local billboards in Rockhampton are the perfect way to do just that. Our clients include a diverse mix of businesses in different sectors including; education, tourism, food and beverage, and entertainment. POA makes it simple with a complete end-to-end process that includes creating, displaying, and maintaining your traditional or digital billboard ads.
Digital Billboards in Rockhampton
POA currently offers advertising opportunities on 2 digital billboards in Rockhampton, located in high-profile locations with significant traffic. These billboards offer huge reach for advertisers looking to reach a targeted local audience.
- 52 x 5.28m Yaamba Road Digital Billboard (inbound): 22,555 passengers per day
- 48 x 3.2m Fitzroy Street Digital Billboard (inbound): 39,349 passengers per day
Classic Billboard Advertising in Rockhampton
For advertisers looking for traditional (non-digital) advertising opportunities in Rockhampton, POA offers 75 different billboards.
Popular, High-Traffic Billboard Locations in Rockhampton
Digital Billboards in Rockhampton



This iconic curved high definition digital billboard is located right in the heart of Rockhampton CBD. Not only does It capture traffic on Fitzroy & Bolsover streets, but it also captures a lot of foot traffic with 5 major attractions being within 2kms of its location.

Elevate your profile with our towering Portrait Digital Billboard! Commanding attention from the heights, it stands as the sole Digital Billboard in Rockhampton North. Targeting the bustling inbound northern traffic flow, including the beautiful Yeppoon and its beaches, your message becomes an unmissable part of their journey.
Classic Billboards advertising in Rockhampton
POA offers 2 classic (non-digital) billboards in Rockhampton



This highly visible site in the CBD area is on the route between Gladstone Rd (main City entry) and the centre of the City. The site is located within a busy commercial district.

Rare opportunity for Rockhampton businesses to make an early impact on traffic from the north.
To enquire about this billboard, please send us your details.